Clarity is the door.

Obsidian is the key.

Clarity across industries and disciplines.

Clarity across industries and disciplines.

Our team makes the world go round. Literally.

Our team of Executive Advisors work across multiple industries and various sizes of businesses to share industry, marketing, and product knowledge to develop industry-leading ideas, strategy, and strategic marketing and development plans.

Senior Leadership & Executive Consultants

Featured Principal Advisor

Terry Griffin Jr.
Sports Marketing / Entertainment Advisor

Professional and College Sports Experience Highlights

  • Atlanta Hawks - Suite Takeover, Fan Experiences (on and off court), Celebrity Engagement.

  • Atlanta United - Inaugural Season Kickoff Fan Experiences, ticket giveaways, team promotions, fan engagement programming.

  • Atlanta Falcons - suite takeovers, organized meet & greets with players.

  • Georgia Tech Athletics: Football & Men’s Basketball - Corporate partnerships (Krispy Kreme, Cookout, Georgia Aquarium, Chick-fil-A, Ponko, and Lexus), Crowd Engagement, Fan Experience, Allstate $10,000 Field Goal Kick, Georgia Lottery $10,000 Half-court Shot, Sponsorship Giveaways, Fan Contest Strategy, Honoring Alumni / Troops, On-court Interviews, and Social Engagement Strategy.

  • 2018 College Football National Championship - Fan Experience Activations (giveaways, activities, games, brand activations)

Leadership & Principal Advisors

Wealth of experience

“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”

Seth Godin, Marketing & Leadership Expert